Fred DeLuca founded the SUBWAY® chain in Connecticut, USA, in 1965. The company has since grown into a multi-billion dollar business, with more than 30,000 outlets in 87 countries.
In March 2011, there were 1254 open SUBWAY® restaurants in Australia. With the popularity of the brand at an all time high, there are ambitious plans to continually open more SUBWAY® restaurants in Australia in the future.
More than 70% of new SUBWAY® franchises are sold to existing SUBWAY® owners in the US and Australia.
For an unprecedented 15 times in 21 years, the SUBWAY® restaurant chain has been ranked the number one franchise opportunity in Entrepreneur magazine’s 29th Annual Franchise 500 rankings.
In 2010, SUBWAY® restaurants was once again named the Number One Franchise Opportunity in Entrepreneur Magazine's 'Franchise 500' rankings, based on research and surveys of franchises located in the United States. Read more about this here.
The low fat menu containing 8 Subs With 6 Grams Of Fat Or less, is popular with customers all around the world.
The 8 Subs With 6 Grams Of Fat Or Less range was brought to prominence by Jared Fogle, a college student, who lost 111 kilograms by a combination of regular exercise and eating low fat SUBWAY® sandwiches for a year. Jared currently has a huge following in the US and Canada...known as "Jared's Army", all of whom have lost substantial weight by incorporating the low fat, full taste line of SUBWAY® sandwiches into their diet.
The SUBWAY®story begins in Bridgeport, Connecticut, USA during the summer of 1965. Fred DeLuca, an ambitious 17-year-old high school graduate, was looking for a way to make enough money to pay for his university tuition. The solution came at a backyard barbecue during a conversation with a family friend, Dr. Peter Buck. Dr. Buck suggested to Fred that he open a submarine sandwich shop - having witnessed a sandwich shop in his hometown experience huge success.
With a $1,000 loan from Dr. Buck, the partnership was formed and Pete's Super Submarines opened in August 1965. The first year was a challenge and a learning experience for the young entrepreneurs. They opened their second location a year later and soon realised that marketing and visibility were the key factors to the success of their business. The third outlet was in a highly visible location and it's still serving sandwiches today. The name was shortened from 'Pete's Super Submarines' to SUBWAY® and the familiar bright yellow logo was introduced.
The next step was to formulate a business plan that outlined the goals for the SUBWAY® brand. In an effort to reach these goals, Doctor's Associates Inc. began franchising, giving others the opportunity to succeed in their own business venture. The first SUBWAY® franchise opened in Connecticut in 1974. In August 1995, the SUBWAY® brand celebrated 30 years of success and witnessed the opening of it's 11,000th outlet.
As for Fred DeLuca...he did complete his journey - receiving a Bachelor's Degree in Psychology in 1971 and became a successful businessman. Fred firmly believes in valuing the experience of the journey rather than only focussing on the end and he shares the journey and success with thousands of SUBWAY® franchisees around the globe.
The first SUBWAY®restaurant in Australia opened in the city of Perth in June 1988. Australia is the SUBWAY® brand's largest market outside North America, with more locations than any other chain.
Wherever SUBWAY® restaurants are located, the core menu stays relatively the same - with the exception of some cultural and religious variations. World travellers can expect the same high quality of ingredients regardless of what nation they are visiting. You can enjoy a SUBWAY FOOT LONG® Sweet Onion Chicken Teriyaki Sub, with your choice of a variety of vegetables and condiments served on bread baked right in the restaurant in Jamaica, then travel to Australia and also get a SUBWAY FOOT LONG® Sweet Onion Chicken Teriyaki Sub!